The 2014 Asia Design Management (ADM) Forum & Lifestyle Design Fair introduced a unique and charming experience of creation. The three-day activity attracted top designers from the US, UK, France, Germany, South Korea, Japan, Belgium, Hong Kong and Taiwan.
As an important part of the 16th West Lake Expo, the 2014 ADM is the first design management forum held in China. It invited the most innovative designers, creators and entrepreneurs to have dialogs with the public and share their design works.
The designers invited include Professor Wang Min, former Adobe Design Director and head of the School of Design, Central Academy of Fine Arts, Japanese architect Riken Yamamoto and Soon-In Lee, chairman of the Association of 3D Printing, former chairman of the International Council of Societies of Industrial Design and director of LG Group’s design center in Seoul.
The 50 plus international designers shared their advanced conceptions and core design culture of their works. To get an entrance ticket for the forums is extremely difficult.
Jack Ma and Alibaba’s great success also makes “starting a business” one of the hottest words for this year.
Hangzhou is a high ground of cultural creation and the dialogs during these forums brought new ideas as well as cultivated the entrepreneurship among people with ambition of promoting local designs, said Hai Jun, secretary general of the organizing committee of the 2014 ADM.
Another highlight of the 2014 ADM is the lifestyle design fair, which presents innovative products including cups that can change water temperature, GPS shoes for kids and glasses that adjust colors according to temperature. These designs have a lot to do with people’s lives as well as represent the future trend.
The city has held the ADM for two years and the activities have substantively contributed to the development of its cultural creation industry and boosted the consumption of such products. This year, over 3,000 people attended the nine forums. Registered visitors amounted to 3,136 and the number of visitors exceeded 10,000.
Source: Hangzhou Government