The American Pistachio Growers with local growers and processors came to the city’s Century Mart to sell pistachios. They also invited Miss California to promote their produce.
The US is the largest pistachio producer in the world and over 90% of the country’s pistachios are grown in California. The US has over 9.5 million pistachio growers and pistachio crops cover 270,000 acres.
‘The pistachio harvest season is from the end of August to September and the yield last year reached 519 million,’ said a worker with the American Pistachio Growers. Since American pistachios entered Chinese market in 2010, the imports have been on the rise. About 25% of the American pistachio yield every year is now sold to China.
Market demands for pistachios have been increasing in the past four years, and sales of American pistachios were doubled each year, said Wu Mingang, manager with Century Mart’s import department. ‘American pistachios are bigger in size and even the smallest ones are bigger than those from Southeast Asia, plus they are not bleached and easy to crack, so it’s very popular,’ Wu said.
Century Mart has ordered 12 containers of pistachios from the American Pistachio Growers this year and put them in six kinds of packing. They are already available on the shelves of some Century Mart. Over 100 Century Mart stores will be selling the pistachios before the Spring Festival holiday starting February 18.
‘The American pistachios we sell are all authentic and taste exactly the same as those in the US, but as they are packed in Hangzhou, they are over 20% cheaper than those imported with packing,’ said Wu. People are limited to buying traditional nuts such as pecans, peanuts and sunflower seeds. More choose pistachios, almonds and macadamia nuts. Century Mart has registered “Zhenshi” brand to market choice nuts from abroad.
Source: Hangzhou Government